Fix the data
The January agreement included tracking, Google Ads and Meta. Work covered Conversions API, GA4 attribution and customer data, followed by Search, Shopping and Meta campaign improvements.
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← All case studiesCase study 02 · Partner brand
Beauty / Wellness / Commerce
Facial technology. Commerce built around it.
During 2026, LARA worked on PureLift LAB’s growth programme: tracking, paid media, creator campaigns and a new Shopify website.
PureLiftLABFacial technology · Ecommerce · Creator media
The opportunity
Give customers a clearer route to purchase.
The programme brought measurement, acquisition and the storefront into one plan. The website work focused on helping customers compare devices, see customer reviews and understand the available payment options.
The approach
Fix the data. Build the creator programme. Rebuild the storefront.
Build the creator programme
Creators took part in a 30-day facial fitness challenge. Personal discount codes made code-attributed orders visible in Shopify; the supplied records show the first creator-code sale in June.
Rebuild the storefront
The Shopify rebuild brought together reviews, device comparison, before-and-after content and pay-over-time options. The supplied campaign records date the past-customer relaunch email to 20 August.
What we built
One brand. A connected route to purchase.
- Conversions API and GA4 attribution
- Google Search, Shopping and competitor campaigns
- Meta prospecting with direct-response video
- Creator 30-day challenge programme
- Shopify rebuild with reviews, comparison and pay-over-time options
- Retail pricing and brand-bidding audits
Reported commercial performance
The quarter in the team’s Shopify figures.
+47%online-store revenue, Q3 year on year
+51%new-customer revenue, Q3 year on year
23%share of Q3 online-store revenue through listed creator codes
+52%September online orders, year on year
Source: Shopify online-store figures supplied by the PureLift LAB team. July–September 2026 compared with July–September 2025; wholesale draft orders excluded. September orders compare September 2026 with September 2025. Creator-code revenue is code-attributed revenue, not proof that all those sales were incremental. Advertising spend is not included, so these figures do not establish profitability or isolate the effect of individual changes.
The timeline · January to September 2026
Data→Creators→New site→Reported growth
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